Is the recipe good enough to solve one of America’s most pressing, intractable, multi-billion dollar societal problems?
Marc Andreessen thinks it is. So does Apple stores creator Ron Johnson and former Sen. Bob Kerrey. And so do Yelp CEO Jeremy Stoppleman, Facebook CTO Mike Schroepfer, PayPal co-founder Max Levchin and a long, long list of notable Silicon Valley braniacs, entrepreneurs and investors. Jessica Alba and Cash Warren are on board too.
Collectively they are backing Honor, an ambitious new effort to vastly improve home care for the rapidly growing number of elderly Americans.
“We are working to completely modernize in-home care for seniors,” says Seth Sternberg, the co-founder and CEO of Honor, who sold his last company, Meebo, to Google. “Our goal is to keep our parents in their homes for as long as we possibly can.”