Last week, I commented in this space about how many Americans are using the Internet and yet how few of them are using it to access healthcare information or the healthcare system.
I’ve been exploring this dichotomy, and I found an interesting study from the Pew Internet & American Life Project, The Social Life of Health Information, 2011.
The Pew report covers findings much like those reported in HealthLeaders’ FACTFILE on Healthcare Online Trends, which triggered last week’s blog post. But it digs deeper into some of the trends and finds that there are groups that are making significant use of the internet and social media to research, comment on and find support with healthcare issues. Those groups are caregivers and the chronically ill.
Duh! of the week....